St. Louis Sales U Beginnings

Check out how STL Sales U Meetup came to be through social media.  An article about how Ken Lawler of 1 New Idea and Lori Bowers met through social media and created and became co-organizers of the STL Sales U Meetup

See what you can learn from this article about the benefits of social media for your business.

The Michelle Esswein Show

Listen to my interview with The Michelle Esswein Show on 103.3FM Sun. May 8th at 10pm! We talked about her entrepreneurship in St. Louis. Michelle is Founder, President and Chief Executive Officer of Winning Women. Members of Winning Women are prominent women in business and leaders in their communities. Winning

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Michelle Esswein Interview

Wash U IdeaBounce

Ken Lawler, co-founder of 1 New Idea, was recently chosen to serve on the panel of judges for Washington University’s IdeaBounce on Thursday, March 31st. The IdeaBounce events are a part of the Wash U Skandalaris Center for Entrepreneurial Studies and hold several throughout the school year.

During the event, each presenter had two minutes to “bounce” an idea to the audience, while Ken Lawler and the other judges chose the top five winners. Lawler notes of his Wash U IdeaBounce experience, “It was great hearing all their ideas, and the passion they all had was amazing!”

Click here to check out pictures.

Town & Style Showcases 1 New Idea

Town&Style

1 NEW IDEA SIGNS FIRST MENTOR DEAL WITH TEXT MEDIA

March 11, 2011

Media Contact: Ken Lawler

For Immediate Release 1-855-321-IDEA

Ken@1NewIdea.com

1 NEW IDEA SIGNS FIRST MENTOR DEAL WITH TEXT MEDIA

ST. LOUIS 1 New Idea announces the signing of their first mentor deal with St. Louis mobile text marketing company Text Media.  This is the first deal for the “mentor capitalist” firm, which was officially launched at the end of February 2011.

1 New Idea is a Mentor Capitalist Firm that specializes in identifying individual entrepreneurs and small to medium-size businesses who need capital investment, business plan development, marketing, sales training and space analysis. The company entered into their first mentoring agreement with Text Media one week after their official launch event held on February 22nd.

Text Media, which was officially founded in June 2010 by entrepreneur Marc House, provides mobile text marketing services with on demand information retrieval and lead generation applications to businesses and industries which rely on instantaneous customer dialogue and communication as a key aspect of their business model. Typical companies who might utilize Text Media’s applications and services include retailers, realtors and automotive dealers.

1 New Idea Partner Ken Lawler commented on their first mentoring deal, noting “1 New Idea hit our first partnership deal out of the ballpark with our new collaboration with Text Media. We believe that Marc House has a great business marketing concept, and by entering into this “mentor-type” relationship, we think we can bring value to what Text Media is already doing to help them successfully grow their business and rapidly expand into new markets around the country.”

House became aware of 1 New Idea through the radio advertisements the company was running in early 2011, which caught his attention. As a fledgling entrepreneur, House recognized that obtaining financial assistance and the business acumen from an outside resource like 1 New Idea would allow him to “fast track” Text Media from the St. Louis area to the national level. According to Marc, “1 New Idea has been instrumental in fostering key introductions and relationships. The knowledge, contributions, collaboration and creativity they have provided have already made a difference in the way that Text Media is conducting our day-to-day business.”

Lawler adds, “Our deal with Marc House and Text Media is the first of many to come during this first year of operations for 1 New Idea. Right now we’re in the midst of discussions and negotiations with many individuals and entrepreneurs who recognize the value of our ‘mentor-capitalist’ approach to growing both new and established companies and business concepts.”

For more information about “1 New Idea” or to apply to the “mentor capitalists” for consideration, please contact the firm at 1-855-321-IDEA (4332) or via email at idea@1newidea.com. Additional information is available through their web site at www.1NewIdea.com.

About 1 New Idea 1 New Idea is a Mentor-Capitalist Firm. We specialize in identifying individual entrepreneurs and small to medium-size businesses that need capital investment, business plan development, marketing, sales training and space analysis. We can provide the capital investment and partnership opportunities needed to make your idea a success.

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Launch Party

St. Louis entrepreneurs Ken Lawler, David Leavitt and Adam Rubenstein officially launched their new business venture – 1 New Idea – at a network gathering at Miso in Clayton on Tuesday, February 22nd.

Approximately 60 business professionals joined Lawler, Leavitt and Rubenstein at their company’s launch event. After a brief presentation, Ken Lawler announced that 1 New Idea had already signed contracts and has begun working with companies in providing mentoring and capital to these entrepreneurs.

Click here to check out the pictures.

St. Louis Entrepreneurs Launch New Business – 1 New Idea

St.Louis – St. Louis entrepreneurs Ken Lawler, David Leavitt and Adam Rubenstein announced the launch of their new business venture “1 New Idea”.

“1 New Idea” is a Mentor Capitalist Firm that specializes in identifying individual entrepreneurs and small to medium-size businesses who need capital investment, business plan development, marketing, sales training and space analysis.

According to Ken Lawler, “1 New Idea is a ‘Mentor Capitalist’ firm. Our goal is to help new businesses and entrepreneurs implement a business plan, market and execute their business model. We believe we are the first company in the nation that does it all – our intention is to mentor business owners and entrepreneurs on executing their business model, their sales and marketing initiatives, as well as provide those companies and individuals with a capital injection.”

The founders and principals of 1 New Idea – who are experienced business leaders that have started and helmed multiple St. Louis area companies over the past 15 years – determined that while many SMB companies and entrepreneurs may begin with a great “idea”, many struggle to become self-reliant and successful due to their limitations in time-management, knowledge and experience, capital and funding, or company manpower and leadership.

The new firm will focus on investing and building startups and existing companies with dedicated entrepreneurs who need help with capital investment and business plans, focusing on aggressive, sales-oriented companies. 1 New Idea is the process of fielding multiple new business ideas from both start-up companies and established businesses, and they will review the qualifications and requirements of SMB companies that need an experienced “push” in order to become successful.

The founders and principals of 1 New Idea know these areas well. All have had successful sales careers, both in St. Louis and in other top markets such as Chicago and Dallas. They are not just bringing only their knowledge, experience and enthusiasm to the table. 1 New Idea is also in the process of assembling a group of like-minded, successful and experienced partners to create a business network like no other in St. Louis.

Lawler comments, “David, Adam and I have been in the entrepreneur’s shoes so many times over the course of our careers. We believe that outside knowledge and expertise from third party resources could make a huge difference for someone who has an inspired idea but doesn’t quite know how to execute it.”

And they aren’t the only ones who think the “Mentor Capitalist” concept can work for SMB companies and entrepreneurs. The firm’s principals have invested $500,000 of their own money into “1 New Idea” for the initial start-up, and they have secured funding and investment promises from other outside individuals who believe in their “mentor capitalist” approach.

“In these tough economic times, the principals of 1 New Idea feel this is the perfect time to launch our concept,” notes Lawler. “Most banks and financial institutions have tightened their lending practices and policies, leaving many entrepreneurs adrift with nowhere to turn for financial options. We’re a different animal, in that 1 New Idea wants to “get in the game” with a vested interest and a willingness to invest our own money and resources to help struggling companies grow.”

Another element the firm is in the process of putting together is a network of business professionals with specific skills, knowledge and expertise, which will serve as an available resource partner for the companies being mentored. Lawler comments, “While many fledgling companies and entrepreneurs cannot afford to hire these experts on their own, our network of business experts will band together to assist the mentor companies to succeed.”

“While there are separate entities such as banks and business incubators who provide assistance to SMB companies and entrepreneurs, our approach is a ‘whole picture’ vs. the ‘specific focus’ these other resources offer,” notes Lawler. He continues, “Particularly with the limited services and funding available from banks to offer loans and support to start-ups, we feel our concept is unique for today’s economy.” Lawler adds, “We are looking for new platforms to invest our capital, as well as to mentor these companies.”

For more information about “1 New Idea” or to apply to the “mentor capitalists” for consideration, please contact the firm at 1-855-321-IDEA (4332) or via email at idea@1newidea.com. Additional information is available through their web site at www.1NewIdea.com.

About 1 New Idea
1 New Idea is a Mentor-Capitalist Firm. We specialize in identifying individual entrepreneurs and small to medium-size businesses that need capital investment, business plan development, marketing, sales training and space analysis. We can provide the capital investment and partnership opportunities needed to make your idea a success.

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Check out our article on St. Louis Business News

ENTREPRENEURS LAUNCH ‘MENTOR CAPITALIST’ FIRM


February 1, 2011 | STL TODAY

St. Louis-area entrepreneurs Ken Lawler, David Leavitt and Adam Rubenstein have launched a new business venture, 1 New Idea, based in Chesterfield Valley.

1 New Idea is a “mentor capitalist” firm that identifies individual entrepreneurs and small- to medium-size businesses that need capital investment, business plan development, marketing, sales training and space analysis.

“Our goal is to help new businesses and entrepreneurs implement a business plan, market and execute their business model,” Lawler said. “We believe we are the first company in the nation that does it all — our intention is to mentor business owners and entrepreneurs on executing their business model, their sales and marketing initiatives, as well as provide those companies and individuals with a capital injection.”

The founders of 1 New Idea also are the owners of IMAP Advertising in Chesterfield Valley.

For more information about 1 New Idea, contact the firm at 1-855-321-4332 or idea@1newidea.com.

ST. LOUIS ENTREPRENEURS LAUNCH NEW BUSINESS – “1 NEW IDEA”

ST. LOUIS – St. Louis entrepreneurs Ken Lawler, David Leavitt and Adam Rubenstein announced the launch of their new business venture “1 New Idea”.

“1 New Idea” is a Mentor Capitalist Firm that specializes in identifying individual entrepreneurs and small to medium-size businesses who need capital investment, business plan development, marketing, sales training and space analysis.

According to Ken Lawler, “1 New Idea is a ‘Mentor Capitalist’ firm. Our goal is to help new businesses and entrepreneurs implement a business plan, market and execute their business model. We believe we are the first company in the nation that does it all – our intention is to mentor business owners and entrepreneurs on executing their business model, their sales and marketing initiatives, as well as provide those companies and individuals with a capital injection.”

The founders and principals of 1 New Idea – who are experienced business leaders that have started and helmed multiple St. Louis area companies over the past 15 years – determined that while many SMB companies and entrepreneurs may begin with a great “idea”, many struggle to become self-reliant and successful due to their limitations in time-management, knowledge and experience, capital and funding, or company manpower and leadership.

The new firm will focus on investing and building startups and existing companies with dedicated entrepreneurs who need help with capital investment and business plans, focusing on aggressive, sales-oriented companies. 1 New Idea in the process of fielding multiple new business ideas from both start-up companies and established businesses, and they will review the qualifications and requirements of SMB companies that need an experienced “push” in order to become successful.

The founders and principals of 1 New Idea know these areas well. All have had successful sales careers, both in St. Louis and in other top markets such as Chicago and Dallas. They are not just bringing only their knowledge, experience and enthusiasm to the table. 1 New Idea is also in the process of assembling a group of like-minded, successful and experienced partners to create a business network like no other in St. Louis.

Lawler comments, “David, Adam and I have been in the entrepreneur’s shoes so many times over the course of our careers. We believe that outside knowledge and expertise from third party resources could make a huge difference for someone who has an inspired idea but doesn’t quite know how to execute it.”

And they aren’t the only ones who think the “Mentor Capitalist” concept can work for SMB companies and entrepreneurs. The firm’s principals have invested $500,000 of their own money into “1 New Idea” for the initial start-up, and they have secured funding and investment promises from other outside individuals who believe in their “mentor capitalist” approach.

“In these tough economic times, the principals of 1 New Idea feel this is the perfect time to launch our concept,” notes Lawler. “Most banks and financial institutions have tightened their lending practices and policies, leaving many entrepreneurs adrift with nowhere to turn for financial options. We’re a different animal, in that 1 New Idea wants to “get in the game” with a vested interest and a willingness to invest our own money and resources to help struggling companies grow.”

Another element the firm is in the process of putting together is a network of business professionals with specific skills, knowledge and expertise, which will serve as an available resource partner for the companies being mentored. Lawler comments, “While many fledgling companies and entrepreneurs cannot afford to hire these experts on their own, our network of business experts will band together to assist the mentor companies to succeed.”

“While there are separate entities such as banks and business incubators who provide assistance to SMB companies and entrepreneurs, our approach is a ‘whole picture’ vs. the ‘specific focus’ these other resources offer,” notes Lawler. He continues, “Particularly with the limited services and funding available from banks to offer loans and support to start-ups, we feel our concept is unique for today’s economy.” Lawler adds, “We are looking for new platforms to invest our capital, as well as to mentor these companies.”

For more information about “1 New Idea” or to apply to the “mentor capitalists” for consideration, please contact the firm at 1-855-321-IDEA (4332) or via email at idea@1newidea.com. Additional information is available through their web site at www.1NewIdea.com.

About 1 New Idea

1 New Idea is a Mentor-Capitalist Firm. We specialize in identifying individual entrepreneurs and small to medium-size businesses that need capital investment, business plan development, marketing, sales training and space analysis. We can provide the capital investment and partnership opportunities needed to make your idea a success.

KEN LAWLER, DAVE LEAVITT & ADAM RUBENSTEIN TO LAUNCH “1 NEW IDEA” TARGETING MENTOR CAPITALISTS

January 3rd, 2011 | Author: Jerry Berger

A revolutionary business model that partners struggling new ventures with successful established business advisors called “mentor capitalist” will be launched Feb. 1, according to spokeswoman Mary Hediger. Helmed by entrepreneurs Ken Lawler, Dave Leavitt and Adam Rubenstein, the firm will be named 1 New Idea.